Shel Israel and the Transformation Group

Today we’re joined on the show by Shel Israel, a Partner at the Transformation Group and we are discussing Augmented Reality and the Future of Work. Shel co-founded TG in early 2017 by Shel and Robert Scoble, where they’re dedicated to helping big brands develop and implement Mixed Reality (MR) strategies. Shel discusses the applications of AR and AI related to consumer facing businesses like retail, real-estate, and travel. We dive into industrial and enterprise industries, AR advertising and marketing, 3D AI avatars and how the healthcare, medicine and pharmaceutical industries will need to rethink their entire businesses based on the impact of AR and artificial intelligence.

Listeners of the show can receive a $20 discount to the Transformation Group’s online course on AR in the Workforce taking place October 2, 2017 at 10 am pacific time by using offer code VRARA2.

Find Shel at

Have a listen and let us know what you think about this episode by sending us an email to


Connect with Shel Israel and Transformation Group:

VR/AR Association Links for this Episode

We invite you to sign up for the FREE weekly newsletter from the VR/AR Association to have it sent directly to your inbox so that you can keep up with the latest happenings at the VR/AR Association.

Visit the Association’s events page below to keep up with upcoming events near you:

Also, if you would like to get involved with an industry committee such as Digital Health, VR Storytelling or Retail & Commerce to name a few, please visit the following page to get started:

Subscribe, Follow and Share Feedback

To keep up with Everything VR & AR, make sure to subscribe to the show the on your favorite podcast app!

You can enter the following RSS link in your favorite podcast app should the show not appear in searches is:

As always, make sure to follow Everything VR & AR on Twitter at @EverythingVRAR and also the VRAR Association on Twitter at @thevrara plus you can join us on Facebook at

Would you like to share feedback of the Everything VR & AR show? Email your thoughts to