Sports Business Development & Innovation Architect with Jesus Serrano

Hosts Tyler Gates and Sophia Moshasha caught up with Jesus Serrano at Microsoft’s Build 2019 conference as he discusses how immersive technology will change the landscape for sports and fan engagement experiences.

Jesus has been with Microsoft for a number of years now and is currently the Sports Business Development & WW Sports Community Lead.

Visit the VR/AR Association at for more information about how you can get involved with this worldwide organization.

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